Central Asia and Eastern Europe Growth Lead

Taptap Send

Taptap Send

Sales & Business Development

Dubai - United Arab Emirates · London, UK

Posted on Jun 5, 2026

Location

Dubai; London

Employment Type

Full time

Department

Markets

About Us

We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services.

Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached. The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features.

We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation.

Here’s a little more:

  • Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and GiveDirectly (>$300M revenue, fastest-growing NGO in the world)

  • Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more

  • Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission

  • Truly global team - 250+ people, 50+ nationalities, 50+ languages

  • Guided by our values - ownership, impact, humility, and heart - in deed, not just word

Role

We’re looking for a Manager to lead Growth and Partnerships for our Central Asia and Eastern Europe corridor, targeting diaspora communities in key send markets including in the UAE, EU, UK, US, Canada, and Australia.

You’ll own the full growth strategy and execution—from customer acquisition and partnerships to brand building and customer insights. You’ll be the go-to expert for all things in the Central Asia and Eastern Europe region, building trust within the diaspora, running campaigns, managing local ambassadors and influencers, and ensuring an outstanding user experience.

You’ll spearhead our business development and partnership efforts in the Central Asia and Eastern Europe region to shortlist, select, and execute partnerships from A to Z with prominent local banks and partners.

This role blends strategy and execution: you’ll operate at a high level while also diving into data, speaking directly to users, and rolling up your sleeves to drive results. It’s perfect for someone who’s entrepreneurial, data-driven, and community-minded.

Responsibilites

  • You will lead growth efforts, including:

  • Build trust-based relationships with diaspora communities through in-person and online communications

  • Conduct customer research with senders and recipients on a regular basis

  • Initiate, negotiate and build partnerships with community associations and organizations

  • Set up offline and online advertising campaigns

  • Source and lead community ambassadors and influencers

  • Manage agencies for Paid, Creatives, and Events

  • Manage customers’ CRM

  • Optimize Operations with help from Product, Ops, Eng and Support teams

  • Deepdive into customer pain points and work with the different teams as well as the Country Manager to solve them

  • Travel to our major corridors to connect with and better understand the Central Asia diaspora and grow our customer base

  • Dedicate part of your time to call customers and respond to messages/comments on our social media channels

  • Work with the Country Manager/ CEO of GCC to outline the growth plan for the market, including the growth strategy, monthly budget, targets, CAC, and CRM campaigns

Requirements

  • Based in Dubai or London ideally

  • 7 + years of experience in high growth-environment such as startups, marketing, fintechs

  • Exceptional knowledge and networks among the Central Asia diaspora in the UAE, Europe, and around the world (UK, US, Canada, and Australia)

  • Strong business development/sales/marketing/analytical background

  • Experience with paid marketing activities

  • Having contacts with Central Asian influencers and celebrities is a plus

  • Strong relationships with local banks and fintech players in Central Asia (Uzbekistan, Azerbaijan, Tajikistan, Georgia, Armenia, etc..)

  • Strong interpersonal and communication skills

  • Passion for working with and for migrant communities

  • Resourceful and has the ability to get things done. Also doing “more” with “less”

  • Fluency in English and Russian, written and spoken, is a must

Also you are

  • Outgoing - you love speaking to people and enjoy building meaningful relationships

  • Execution Oriented - we have an ‘impact first’ philosophy and a lot to get done. You should be able to take an idea to implementation

  • Mission Oriented - you are passionate about working for a net positive organisation / tech for good

  • Organised - you have a system for how you approach your work that can keep you on track in a scrappy startup environment

  • Driven - you thrive in a fast-paced, target oriented company

Taptap Values

Impact first

Team next

Accept reality

Propose solutions

Win with grit

Be proactively candid, with yourself and others

Love the particular

Own it

Create positive energy

Maybe, even have fun

Taptap Send is an equal opportunity employer dedicated to building an inclusive and diverse workforce. All employment decisions are decided on the basis of qualifications, experience and business need. We strongly encourage applications who are members of underrepresented communities to apply.

If you require reasonable adjustments to be made during the recruitment process, please do not hesitate to let us know. Any information you provide us in this respect will only be used to accommodate your requirements.

Note: we recognize imposter syndrome is real - any candidate that does not perfectly fit every characteristic of this role is still strongly encouraged to apply.