Rip Van

ripvan.com

Rip Van is revolutionizing the sweet snack industry by offering clean ingredient snacks with 50-80% less sugar than the leading brands. This allows people to enjoy their favorite snacks while maintaining a healthier diet and reducing the harmful effects of refined sugar and synthetics. Over the last 7 years, Rip Van has developed the food technology, namely the doughs, fillings, and coatings, to invent any type of low sugar sweet snack with: - Great taste - Clean ingredient profile (no sugar alcohols or artificial ingredients) - Good source of prebiotic fiber - Competitive pricing Refined sugar has been linked to numerous health problems, such as obesity, Type 2 diabetes, heart disease, and inflammation. By providing a solution to this problem through our accessible, delicious, low sugar and clean ingredient snacks, Rip Van is making a positive impact on public health. Initially, Rip Van is addressing the $12 billion US cookie industry, a market that has an addressable reduction of 180 billion+ grams of sugar. Today, Rip Van has the 3rd largest assortment of cookies in the US after the two largest cookie companies in the country.