As a Senior Product Marketing Manager at Apartment List, you'll join a high-visibility team with a chance to make a big impact. We're adding unique, game-changing features, and we need additional expertise to drive the go-to-market strategy for our cutting-edge products on both the demand and supply sides. We're looking for someone who can create compelling messaging that sets our products apart and resonates with our target renters and partners.

In this role, you’ll be reporting into the VP of Marketing and have the opportunity to make a significant impact on our product marketing efforts and drive our brand's success. Your expertise and strategic approach will be instrumental in championing our products and achieving business goals. Here are the essential skills and experience for your success:

• Create GTM strategies for new product launches, ensuring smooth cross-functional execution
• Leverage your deep understanding of our customers and market to shape strategies
• Establish and track metrics to drive outcomes and provide performance insights
• Equip sales with impactful collateral, demos, and training to boost effectiveness
• Partner closely with product, sales, design and other teams to align efforts
• Manage end-to-end feature rollout campaigns focused on adoption and retention
• Serve as an authoritative product expert, educating internal and external audiences
• Evangelize our tech-forward products as a thought leader and spokesperson
• Provide insightful reports on performance trends regularly

To excel in this high-visibility role, you should have:

• Data Focused - someone who loves numbers and has a passion for deep thinking and solving interesting problems
• Ownership DNA - proven ability to excite and partner cross-functionally across product, design, and engineering teams
• Ability to gather and transform business requirements and market needs into a successful product strategy
• 5-7 years of product marketing or equivalent experience
• Strong organizational, written and oral communication skills
• Proven ability to deliver against goals
• Ability to collaborate with product managers and designers to translate positioning and brand requirements
• A track record of launching high quality features on modern tech stacks, marketplace experience is a nice to have
• Knowledge of DevOps practices and automated testing frameworks

Here's the Pay Range:

At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US base salary range for this position is $140,000 - $155,000 + bonus + equity, which reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details reflect base salary only and do not include bonus, benefits, and perks that we offer.

We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.

This is a fully remote position within the US. #LI-Remote